Meta - Northwind Marketing

Build Patient Trust with Meta Ads

Meta Ads, spanning Facebook and Instagram, help dental practices connect with potential patients in a more personal and engaging way. Whether you want to build trust, generate new patient leads, or stay top-of-mind in your community, Meta provides powerful tools to make it happen.

With over 3 billion users worldwide, Facebook and Instagram give your practice the opportunity to reach the right audience, showcase your expertise, and turn engagement into booked appointments.

Why Advertise on Meta?

Meta’s platforms are where people connect, discover, and engage with content that matters to them, including local businesses like yours. For dental practices, this means a powerful opportunity to build trust, attract new patients, and stay top-of-mind.

Unmatched Reach

With over 3 billion active users on Facebook and 2 billion on Instagram, Meta Ads help you connect with potential patients in your local area and beyond.

High Engagement

People spend an average of 33 minutes per day on Facebook and nearly 30 minutes on Instagram, giving your practice multiple touchpoints to capture attention and drive inquiries.

Visual Storytelling

Eye-catching images, engaging videos, and patient testimonials help showcase your expertise and build credibility before a patient even steps through your door.

Advanced Targeting

Reach the right audience with precision using location-based targeting, interests, demographics, and lookalike audiences to attract more of your ideal patients.

Meta Ads don’t just create awareness, they help your practice build trust, generate leads, and fill your appointment calendar.

The Power of Meta’s Platforms

Meta Ads bring your dental practice to life across Facebook and Instagram, each offering unique ways to engage potential patients and drive appointment bookings.

Facebook Ads

As the largest social media platform, Facebook helps you connect with a wide range of patients, from families to professionals. Use engaging formats like carousel, video, and lead generation ads to build trust, showcase patient testimonials, and encourage appointment inquiries.

Instagram Ads

A highly visual platform ideal for showcasing your practice’s personality and services. From Stories to Reels, Instagram Ads help you engage younger audiences and highlight treatments like teeth whitening, Invisalign, and smile makeovers.

With the right strategy, Meta Ads don’t just build awareness, they help turn interest into scheduled appointments.

What Makes Northwind Marketing Different?

At Northwind Marketing, we’re not just another digital agency, we’re your partner in success. Our approach is built on transparency, expertise, and a genuine commitment to your growth.

Customized Strategies

No cookie-cutter solutions here. Every campaign is tailored to your unique goals and audience.

Transparent Reporting

Stay informed every step of the way with clear, actionable insights.

Expert Guidance

Our experienced account managers continuously optimize your campaigns to maximize ROI.

Integrity First

We integrate as part of your team, ensuring your success is always our top priority.

When you choose Northwind Marketing, you’re choosing a team that’s as invested in your business as you are.

Meta Ads FAQs

Facebook Ads help reach a broad range of potential patients, including families and professionals, while Instagram Ads are more visual and work well for engaging younger audiences with treatments like teeth whitening or Invisalign.

Costs vary based on your location, audience, and competition. On average, cost-per-click (CPC) ranges from $0.50 to $4.00, but the cost depends on factors like treatment type and local competition.

We use Meta’s detailed targeting to reach potential patients based on location, interests, and behaviors. We can also run ads to people who have visited your website or create lookalike audiences based on your existing patients.

Not yet. Threads currently does not support advertising, but Meta may introduce ad placements in the future.

Both work well, but Stories are great for quick engagement and special offers, while Reels are better for showcasing treatments and patient testimonials in a more dynamic way.

Yes! Meta Ads let us target people in your area who are actively looking for a dentist or match the demographics of your ideal patients. We can also use remarketing to stay top-of-mind with website visitors who haven’t booked yet.

Take the Next Step

Ready to grow your business with Meta Ads?

Schedule your free discovery call today, and let’s create a winning strategy together.